When our team joined this project for a multi-brand dealership group in Dubai, we expected to see a high-level enterprise system.Instead, the dealership was managing a 600-car subscription fleet in Excel. Not because they lacked demand, the business was already growing fast with corporate clients, premium vehicles, and expanding operations across the UAE. The problem was the software. Existing tools were either: Generic DMS / Fleet Management systems built for logistics and stock mgmt, or Rental apps designed for short-term rentals. Neither matched the complexity of a...